It’s raining pre-GST offers for consumers

NEW DELHI: Shopaholics are on a high. With just 48 hours to go before GST kicks in, retailers across the country — from Big Bazaar to Amazon —are leading a last-minute charge to clear stocks. For instance, while Future Group’s Big Bazaar will open its stores to shoppers on the midnight of June 30 to run a sale with discounts of up to 22%, e-tailer Flipkart said it will start its pre-GST sale from Wednesday midnight itself. Flipkart’s rival Amazon has already been running a similar sale event with discounts of 40-50%, for mainly consumer electronics and home appliances. It, however, refused to comment on pre-GST sales figures. “When you get a Rs 1-lakh TV for less than Rs 60,000, you cannot help but tell your friends to go for it. This is the best time to shop,” said Mukesh Saluja, a 35-year-old executive from Mumbai, who recently bought a new TV during a pre-GST sale+ at a store. Ritesh Ghosal, chief marketing officer of Infiniti Retail, which owns Croma, said, “Most offline retailers of consumer electronics and durables, who follow a sell-in model, are aggressively pushing stocks that are older than six months because they will not get full benefit on those after GST”

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